4 Ways to Target Your Facebook Campaign to a Specific Audience

4 Ways to Target Your Facebook Campaign to a Specific Audience

Anyone who engages in any sort of marketing, research, mass communications work, or related activity will have read and heard much about the efficacy of social media marketing. The fact is, if you want to be where the action is, then you need to be where the people are, and that means going online. One Read more about 4 Ways to Target Your Facebook Campaign to a Specific Audience[…]

How to Create a Facebook Outreach Campaign

How to Create a Facebook Outreach Campaign

An Facebook outreach campaign is a little different from a standard advertising campaign, when you’re using Facebook as a platform, you’re still limited to Facebook’s tools and Facebook’s insights. Make use of them properly and you’ll end up with a robust, effective campaign. Fail to put them to use and you’ll suffer from Facebook’s naturally Read more about How to Create a Facebook Outreach Campaign[…]

Facebook Campaign Not Delivering Results? Here’s Why

Facebook Campaign Not Delivering Results? Here’s Why

Facebook ads are complex at the best of times. To even run a single ad, you need to set up a campaign, an ad set, and the ad itself. It has to have a landing page, an objective, a title, an image, a positioning, targeting information, a budget, a payment scheme, and more besides. There Read more about Facebook Campaign Not Delivering Results? Here’s Why[…]

Simple Ways to Get Free Facebook Likes

Simple Ways to Get Free Facebook Likes

Building your brand with a Facebook page is big business. In today’s social media driven world, you absolutely need one to thrive no matter whether you’re a mom and pop boutique or a huge retailer,. Facebook is a social media powerhouse. If your company doesn’t have a lively Facebook page, you are hindering your own Read more about Simple Ways to Get Free Facebook Likes[…]

Facebook Marketing: Advice Your Business Can Count On

Facebook Marketing: Advice Your Business Can Count On

How To Locate Your Ideal Audience Let’s be honest, ignoring Facebook isn’t really an option for most marketers today. In fact, more than 1.2 billion people, who all happen to be consumers, are currently registered on the social media website. If you’re an entrepreneur, you will want to take advantage of this marketing opportunity, but Read more about Facebook Marketing: Advice Your Business Can Count On[…]

10 Social Selling Best Practices For Sales Teams

10 Social Selling Best Practices For Sales Teams

Whether you are a small operation or a Fortune 500 company, the person or team in charge of sales needs to have a social selling strategy in place or they open up a large vulnerability to competitors. Current statistics show that 1 in 3 business professionals around the world are on LinkedIn. This makes LinkedIn Read more about 10 Social Selling Best Practices For Sales Teams[…]

The Role of YouTube in Your Digital Marketing Strategy

The Role of YouTube in Your Digital Marketing Strategy

In late 2011, YouTube made its presence known in the world of internet search giants by taking the spot as the second most popular search engine in the world (after Google of course) from Yahoo Search. It is now bigger than Bing, Ask, AOL and Yahoo combined, and earlier this year passed the milestone of Read more about The Role of YouTube in Your Digital Marketing Strategy[…]

Social Selling In 30 Minutes a Day

Social Selling In 30 Minutes a Day

Have you heard about how effective social selling is on LinkedIn? Perhaps you’ve been struggling to get results on LinkedIn or spending too much time with too little of an ROI? You don’t need to spend hours every day on LinkedIn to be successful at social selling. If you follow a daily routine that only Read more about Social Selling In 30 Minutes a Day[…]